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Reach Out & Read Program Dir

Date: Oct 26, 2018

Location: Philadelphia, PA, US, 19104

Company: CHOP

Job Description

Req ID: 21394

Shift: Days

Employment Status: AF - Active - Regular - Full Time 

Job Summary

Reach Out and Read Greater Philadelphia is seeking a Director to lead the continued development of our well-established program. A results-oriented, experienced, and entrepreneurial professional, the Director is the face of Reach Out and Read in this region,with a targeted primary focus on fundraising for sustainability and growth and ensuring that the Reach Out and Read intervention is implemented with impact on the families and children we serve. The Director is a valued strategic partner for Reach Out and Read nationally, and actively cultivates and maintains local public and private partnerships. Considered a leader in our organization, the Director creates and demonstrates passion for Reach Out and Read,enhances our name recognition, expands our presence, and consistently demonstrates an attitude of excellence and leadership.

Job Responsibilities

Fundraising (65%):

The Director oversees all fundraising and philanthropic aspects of the Reach Out and Read program in Greater Philadelphia, including foundation, corporation, government, and individual support. Working with Reach Out and Read National Center and Children’sHospital of Philadelphia staff, the Director creates and implements long-term development strategies that encompass both current need and future growth, with an overall goal of ensuring the sustainability of Reach Out and Read programs, throughout Greater Philadelphia.

The Director sets and achieves ambitious fund development goals using the following strategies:

  •  Development of a core base of foundation and corporation support of at least $300,000 annually.
  •  Stewardship of a base of individual donors and retention of at least 65% of current individual donors.
  •  Growth of the number of individual donors by 10% in the first year.
  •  Development and maintenance of a portfolio of prospects to be cultivated, solicited, and stewarded in their philanthropic relationship with Reach Out and Read.
  •  Establishment and implementation of a program of fundraising among trade associations,fraternal organizations, and civic groups.
  •  Identification of opportunities for long-term sustainability and growth within the Region. 
  • Together with Reach Out and Read National Center and Children’s Hospital of Philadelphia development staff, development of annual goals and strategies to raise additional unrestricted private funds that support Reach Out and Read Greater Philadelphia.

Job Responsibilities (Continued)

Leadership (15%): 

  • Participates in regular conference calls and meetings with Reach Out and Read colleagues nationally. 
  • Establishes and maintains a Regional Advisory Board, comprised of individuals committed to serving their community and providing actionable services to Reach Out and Read. 
  • Remains aware and informed of early childhood education field and keeping up with the developments at the National level. 
  • Supervises the Reach Out and Read Greater Philadelphia Program Coordinator, who is responsible for ensuring that site providers and coordinators are engaged and trained and have the information and tools required for implementation of our intervention with fidelity and impact on the children and families we serve.


State Advocacy (10%): The Director works to procure funding from the state through its annual budget. 

  • Represents Reach Out and Read to elected officials and their staff, members of the Administration, and other stakeholders through demonstration of Reach Out and Read’s effectiveness in early childhood development and pediatric primary care. 
  • Stays informed of the legislative budgeting process, and Reach Out and Read’s status within it. 
  • Assesses other opportunities within state government to ensure Reach Out and Read is integrated into early childhood and/or pediatric primary care efforts.

Communications, Public Relations and Partnerships (5%): The Director works collaboratively and strategically to represent the organization throughout the Region and nationally, as well as cultivate key partnerships. He/She develops and implements strategies to increase visibility and brand awareness of Reach Out and Read. Specifically, the Director: 

  • Participates in all high priority national public relations initiatives, and works with the Program Coordinator to support local public relations and communications, including managing social media platforms. 
  • Establishes and maintains local, regional and statewide partnerships to help Reach Out and Read programs throughout Greater Philadelphia become integrated within early learning and family support systems. 
  • Works with the Reach Out and Read Greater Philadelphia Program Coordinator to provide information and support to Reach Out and Read sites about partnership opportunities that can help sustain and enhance the intervention.

Job Responsibilities (Continued)

Fiscal Management (5%): 

  • Assumes fiscal responsibility for the management of donor funds and grants. Complies with grant deliverables and manages spending within budget parameters.
  •  Develops and administers Reach Out and Read Greater Philadelphia’s annual budget, manages and oversees implementation of the budget.
  •  Establishes budgets for grants, initiatives and departments that are prudent, realizable and in keeping with sound business practices.
  •  Works with the Reach Out and Read National Center Finance Team to provide required backup and input that will expedite the flow of financial transaction processing, controls, and reconciliations.


Other: Performs other duties as assigned or as necessary.

Required Licenses, Certifications, Registrations

Required Education and Experience

Required Education: Bachelor’s Degree

Required Experience:

  •  Minimum of seven (7) years of nonprofit/business management experience.
  •  Previous experience with fundraising and fund development
  •  Previous experience in building and developing organizational capacity.
  •  Experience in cultivating and sustaining partnerships and relationships among diverse organizations and groups

Preferred Education, Experience & Cert/Lic

Preferred Education: Master’s Degree

Preferred Experience:

 Experience with early childhood development or pediatrics and collaboration with community health centers and/or physicians and nurse practitioners.

Additional Technical Requirements

  •  Strong leadership and management skills.
  •  Strong interpersonal and public communications skills, including effective public speaking experience and excellent writing ability
  •  Self-motivated and inspirational problem solver
  •  An enthusiastic and collaborative team member
  •  Ability to prioritize multiple tasks and meet deadlines in a fast-moving, high-pressured environment
  •  Excellent customer service skills and an ability to connect and engage the pediatric medical community
  • Experience with collaborative partnerships at the statewide or community level, and understanding of related public policy and systems efforts
  •  Experience with social media platforms.
  •  Knowledge of Salesforce CRM preferred.

All CHOP employees who work in a patient building or who provide patient care are required to receive an annual influenza vaccine unless they are granted a medical or religious exemption.

Children's Hospital of Philadelphia is committed to providing a safe and healthy environment for its patients, family members, visitors and employees. In an effort to achieve this goal, employment at Children's Hospital of Philadelphia, other than for positions with regularly scheduled hours in New Jersey, is contingent upon an attestation that the job applicant does not use tobacco products or nicotine in any form and a negative nicotine screen (the latter occurs after a job offer).

Children's Hospital of Philadelphia is an equal opportunity employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, age, religion, national or ethnic origin, disability or protected veteran status.

VEVRAA Federal Contractor/Seeking priority referrals for protected veterans.  Please contact our hiring official with any referrals or questions.

CHOP Careers Contact 

Talent Acquisition

2716 South Street, 6th Floor

Philadelphia, PA 19146 

Phone: 866-820-9288



Nearest Major Market: Philadelphia

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